Community Standards

1. Why we have community standards

Tag, You’re It exists so people — especially young people — can be social online without being optimized for passive scrolling or engagement tricks. These standards describe what we ask of every account: how to treat each other, what is not permitted, and what to expect when someone crosses a line. They are a contract between us and the community, and they apply to every surface of the Service: profiles, posts, comments, direct messages, ephemeral “24” posts, custom themes, optional Spotify listening indicators you choose to expose to friends, and any other user-generated content.

2. Who these standards apply to

They apply to every account on the Service: minors (with parental consent), adults, parent accounts, and any organization or brand we may admit in the future. Where a standard is stricter for accounts marked as under 18, we say so. Our Child Safety Standards control where they conflict with these.

3. What is not allowed

The categories below are organized in the manner used by major platform-trust programs. Each category is enforced; the consequences are described in section 5.

3.1 Violence and physical harm

• Threats of violence against a person, group, or place.
• Content that incites, glorifies, or coordinates real-world violence.
• Promotion of, or detailed instructions for, weapons capable of mass harm or for the manufacture of explosives.
• Content depicting graphic injury or death shared without a clear public-interest purpose.

3.2 Dangerous individuals and organizations

• Promotion, recruitment, or fundraising for terrorist organizations, organized hate groups, criminal organizations, or human-trafficking operations.
• Coordination of mass-casualty attacks, riots, or other organized real-world violence.
• Material from designated entities re-shared in a way that endorses their goals.

3.3 Hate speech

• Direct attacks on people based on race, ethnicity, national origin, caste, religion, sexual orientation, gender identity, disability, serious disease, immigration status, or age.
• Slurs, dehumanizing speech, calls for exclusion or segregation, and content that praises hate-motivated violence.
• Coded variations — emojis, symbols, leetspeak, or in-group reclamations used to target out-groups — are evaluated in context.

3.4 Bullying and harassment

• Sustained, targeted insults, public shaming, or coordinated pile-ons.
• Using optional features such as Spotify social sync, listening indicators, or online presence to stalk, coerce, or pressure another person.
• Sexualized harassment, including unsolicited sexual content, repeated unwanted advances, and degrading sexual commentary.
• Outing — revealing a person’s sexual orientation, gender identity, immigration status, or other sensitive attribute — without consent.
• Encouraging others to harass a specific person or account.

3.5 Sexual content and nudity

• Sexually explicit imagery, including pornography, is not allowed anywhere on the Service.
• Non-consensual intimate imagery (sometimes called “revenge porn”) and sextortion attempts are removed and may be reported to law enforcement.
• Sexually suggestive content directed at minors, requests for sexual content from minors, and grooming behavior are absolutely prohibited and handled under our Child Safety Standards, including referral to NCMEC where the law requires.
• Solicitation of paid sexual services is not allowed.

3.6 Suicide, self-harm, and eating disorders

• Content that promotes, encourages, or provides instructions for suicide, self-injury, or eating disorders is removed.
• Recovery-oriented and personal-experience content is allowed where it is not graphic or instructional, and where it does not target minors.
• If you or someone you know is in crisis, please contact your local emergency services or a recognized crisis line. In the United States, the 988 Suicide & Crisis Lifeline is available 24/7 by dialing 988.

3.7 Regulated goods and illegal activity

• Sale or trade of firearms, ammunition, explosives, controlled substances, prescription drugs, tobacco or vaping products, alcohol, or counterfeit goods.
• Coordination of human trafficking, smuggling, or other crimes against persons.
• Promotion of illegal gambling, money laundering, or fraud schemes.

3.8 Spam, scams, and platform manipulation

• Bulk-posting, fake engagement, follower buying or selling, and inauthentic-network behavior.
• Phishing, fake giveaways, investment scams, romance scams, and other financial fraud.
• Distribution of malware, credential stealers, or links to malicious sites.
• Evading enforcement — for example by creating new accounts after a ban — is itself a violation.

3.9 Authenticity and impersonation

• Impersonating another person, brand, or organization in a way that misleads.
• Coordinated inauthentic behavior — networks of accounts working together while concealing their relationship — is prohibited.
• Synthetic or manipulated media (for example AI-generated images of real people) used to deceive, defame, or sexualize is prohibited and may be removed even where the underlying technique is otherwise permitted.

3.10 Privacy violations

• Posting another person’s private information — home address, phone number, government IDs, financial accounts, biometric data — without their permission (“doxxing”).
• Sharing intimate images of another person without their consent.
• Recording or sharing private communications, calls, or images obtained through hidden surveillance.

3.11 Intellectual property

• Posting content that you do not have the right to share, including copyrighted images, audio, video, or text.
• Using protected trademarks in a way that misleads about source or sponsorship.
• Notices of infringement may be sent under the Digital Millennium Copyright Act (17 U.S.C. § 512). See section 7.

3.12 Misleading information that causes real-world harm

• Content that we have determined is likely to contribute to imminent physical harm, voter suppression, or interference with public-health emergencies.
• We are deliberately narrow here: opinion, satire, and disagreement are not violations even when uncomfortable.

4. What we encourage

• Being yourself. Authentic profiles — including the messy, in-progress kind — are the point of the Service.
• Treating disagreement as a chance to learn. Sharp critique of ideas is welcome; targeting people is not.
• Using the Report button when you see something off. Reports are how we learn what our automated systems missed.
• Using friend lists, allowlists, and the parental controls available on minor accounts.
• Backing up your own creative work elsewhere; we do our best on durability but you are the steward of your own content.

5. Enforcement

When content or behavior crosses a line, we may take one or more of the following actions, scaled to severity, intent, and history:

• Remove the specific content.
• Reduce its distribution (for example, prevent it from appearing in suggestions).
• Issue a written warning to the account.
• Limit messaging, posting, or discoverability for a defined period.
• Suspend the account temporarily.
• Permanently disable the account.
• Preserve records for, and refer the matter to, the appropriate authority.

We do not operate a fixed “strikes” system. Severe violations — including child sexual exploitation, credible threats of violence, non-consensual intimate imagery, and coordinated inauthentic behavior — can result in immediate permanent removal on the first instance.

6. Reporting and notice-and-action

Every post, comment, profile, and message has a “Report” action. Reports include the content, the reporting user’s optional notes, and a category selection. Anonymous reports are accepted; the reporter’s identity is not disclosed to the reported account.

You can also reach our safety team directly at [email protected]. When we take action on a report, we notify the reporter where contact information is available, and we notify the affected account with the rule cited and instructions to appeal — except where notification is itself unsafe (for example, in suspected CSAM cases handled under our Child Safety Standards) or prohibited by law.

7. Copyright and trademark

We respond to properly formatted notices of copyright infringement under the Digital Millennium Copyright Act (17 U.S.C. § 512) and to comparable notices under other applicable law. To submit a notice, write to [email protected] and include: identification of the work, identification of the allegedly infringing material with enough detail for us to locate it, your contact information, a statement of good-faith belief that the use is not authorized, a statement under penalty of perjury that the information is accurate and you are authorized to act, and your physical or electronic signature. Repeat infringers are subject to account termination. Counter-notices may be sent in the same manner.

8. Appeals

If we take action against your account or content and you believe we got it wrong, you can appeal. Appeals can be filed in-app under Settings → Account → Appeals, or by writing to [email protected]. Appeals are reviewed by a person who was not involved in the original decision. We aim to acknowledge appeals within 72 hours and to resolve them within two weeks; complex cases can take longer. Outcomes are explained in plain language with a citation to the specific rule.

9. Government and law-enforcement requests

We respond to valid legal process consistent with applicable law. We do not voluntarily disclose user content except for the purposes described in our Privacy Policy and our Child Safety Standards, including NCMEC CyberTipline reports under 18 U.S.C. § 2258A and credible emergency-disclosure circumstances under 18 U.S.C. § 2702.

10. Transparency

We will publish a transparency report at least annually, beginning with our first full year of operation, summarizing the volume of reports received by category, the volume of enforcement actions taken, the volume of NCMEC CyberTipline reports filed, the volume of valid legal-process requests received and complied with, and the volume of appeals received and their outcomes. We publish aggregate numbers only.

11. Changes

We may update these Community Standards as new patterns of harm emerge or as law and platform policy change. Material updates will be announced in-app or on our website ahead of their effective date.

12. Contact

Safety and trust issues: [email protected]. General inquiries: [email protected]. Mail: Layer One IT Consultants LLC.